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Johnny Chen Houston: Tips on How to Create the Best Content for 2019

In today’s digital age, SEO content will be all about the traffic or the target market. If you are looking to improve the content marketing of your website and see real Return on Investment, you need to use practices that can benefit your site. 

Contents that are highly ranked in the SERP, one that drives or attracts leads and traffic that are always focused on the target market. That is why in this article, we will take a closer look at some of the tips for Search Engine Optimization content for this year. 

Everything points to your target market, the readers of your materials, the VIP or the MVP. That is why you need to understand and know how to get it right. Because, when your articles target the right person the right way, the article or the content will increase its value and visibility. Listed below are some helpful tips on how to create the most-read, most valuable and most-shared content from 2019 and beyond.

Check out companies like Johnny Chen Houston for more information about SEO or content marketing.

Make articles that are focused on people using a targeted keyword

The SEO content you are working on will not reach the intended target if you fail to optimize them using targeted keywords or key phrases. Targeted keywords mean keywords and phrases for which your target market niche is regularly searched. To find them, you need to understand the following:

Who is your target?

What type of information do people need?

Why the target market needs these types of information?

It may look like a lot, but in reality, it isn’t if you know how to break them down into activities:

Target market research – Know the kind of audience you think needs or wants what you are offering. Then you need to go and find out where they are regularly gathering on the Internet. Take time to talk with your target market and survey them. You need to figure out what are their preferences, their personal habits, stats or demographics.

Keywords research – Find profitable and relevant keywords or phrases that relate to your niche or expertise, your products, services and your target’s inquiry intent.

Topic research – You need to come up with topics for your content that is based on your targeted keywords and what your consumers want to know and learn.

To find out more about market research, visit https://www.investopedia.com/terms/m/market-research.asp for more information.

Focus on the readability

Search Engine Optimization that gets to the top of the Search Engine Result Page has some things going for it. When your customers or traffic clicks your link, every element on the page will make them want to stay and check out the contents. And if the traffic stays and reads, it will make your site looks great in Google. 

It will tell search engines that your materials or page is relevant to what they are searching and the user has already found the information that they are looking for. This signal is called the dwell time or the amount of time that passes when you click on SERP and the point of your return to the result page.

Make sure that you go deep when it comes to your contents

A considerable SEO trend this year is to create content that will go further and deeper into a particular topic or subject. It will work for sites that have higher rankings since, according to digital marketing experts, Google is starting to intensify its focus on the quality of every content. 

If you track the SEO performance of various websites, the sites that give exceptional quality, content coverage will automatically shoot to the top of the rankings this year and beyond. Websites with weaker content depth will suffer in comparison. Not only that, according to digital marketing experts, the trend is going to continue for the next couple of years. So, what are you going to do to create a more in-depth content?

What is SEO? Visit this site to find out more.

Write a long-form blog – at least 1,000 to 2,000 words, or even more.

Explore subjects that have a lot of different angles and facets.

Make sure to write good and quality guides.

Make sure to go further than surface-deep research. Instead of a traditional Google search, try to use JSTOR, Google Scholar and industry publications look for new studies and data.

Online Marketing Tricks You Should Remember In 2019

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We can all agree that marketing has significantly changed in the last few decades after the internet became the prime and most popular media in the world. 

The dawn of the internet brought us digital marketing strategies that became more affordable and efficient than traditional promotion channels that were popular back in the day, such as television, radio, and billboards.

Since the very beginning, numerous categories emerged from digital marketing, including PPC, SEO, content, social media, email marketing, while strategies are changing continuously due to increased competitiveness that has to be unique and exciting for both clients and visitors.

Finding a digital marketing agency requires previous knowledge in this particular field so that you can increase the efficiency of strategies by knowing what you want to achieve and how to listen others explain the steps towards success.

Stay with us to learn everything about current online marketing trends that you should implement to reach more customers in a timely manner.

  1. A/B Split Testing in SEO
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You probably understand that digital marketing requires an understanding of potential visitors and customers, which is why they have to conduct testing to see whether some strategy works or not.

We are talking about split testing, which will provide you the possibility to completely isolate every single step that will help you increase the amount of traffic due to content changes. 

That is the main reason why you should test everything by using pages that do not feature SEO potential, which means high potential in combination with low CTR (click-through-rate), which is an essential factor for increasing optimization as well as traffic and clicks.

You will also be able to implement the target that will help you increase overall CTR, and through simulation, you will get keyword report which is essential for your particular page, and which ones are more competitive than others are so that you can choose wisely.

Finally, you should think about meta-description, title, body content, title tag, and other factors that you will automatically analyze to see whether it can reach people in simulation.

You should check here to learn more about content creation in general. 

We recommend you to run this particular experiment for at least two weeks so that you can compare results and understand how to increase number of clicks, which will boost your revenue as well.

This particular type of testing will allow you to create a comprehensive and effective strategy while getting insight into all variables that may affect the result.

  1. Artificial Intelligence

Since we live in a world of technological advancements, you should know that the Terminator plot is not so far away. 

For instance, Uber and Microsoft are sing robots that are patrolling large outdoor areas with the ability to prevent and predict crimes based on manual input and the ability to learn from experience and expand data or knowledge.

A few years back, AI technology was not invasive as today, and in the upcoming years, we can expect that almost every service and product will have some AI implemented within to improve efficiency.

At the same time, it is an excellent opportunity for improving commercial part of the business for nations, industries, and companies from all across the globe. According to some predictions, it will be responsible for increase in global GDP for 14% up to 2030.

Marketing strategies are constantly changing and improving, which is why you should visit this link: https://1stslice.com/19-b2b-marketing-strategies-that-are-still-important-for-2019/ for additional information. 

Reasons to Implement AI:

  • Remember that AI can help you analyze search patterns and consumer behavior, and it can quickly analyze numerous blog posts and social media platforms so that you can get proper tips that will improve your service and products. For instance, 
  • AI will be the most critical part of customer service, which is chatbots, but they will be used in other areas such as product recommendations, necessary communication, e-commerce transaction, email personalization, content creation, and many more.

Therefore, we can easily say that if you decide to adopt AI within your business, you will be able to cut staffing expenses while boosting the growth and customer service, which will ultimately help you spare more money for marketing purposes so that you can reach more people.

Before you do it, you should talk with experts in this particular field so that you can find unique and effective way to use it to improve the aspects of business that are not efficient enough. That is the best way to use digital marketing in 2019.

Why SEO For Contractors Is The Next Best Thing To Do For The Business?

The construction industry is huge. A lot of money is involved in building structures. Every investor knows that investing in this business is money well spent and chances are great they will only make more of that move.

Construction companies and contractors will never be out of business. The time either makes people demolish the old buildings and raise new ones or hire contractors to maintain the old structures to make them suitable for everyday living in them.

There are over 700.000 construction companies in the USA. Can you imagine how huge this market is? With all those firms all trying to get some work to be done, ordinary citizens have a real problem in deciding which one is the best for them. See more stats about this here.

They can choose any from the thousands that are offering their services. Your job is to make more of them come to your office and as for a quote. How to do this? By spending some time adjusting your web page and making it SEO.

What is SEO and why is it important?

It is a marketing system that turns your web page into the same website that will rank higher on Google and the other search engines. An SEO expert will spend some time adjusting it. Adding parts, changing things, are getting rid of things that make it unsuitable for the bots.

After they are done, your website will rank higher and more people will be able to see it. That is the main reason why it’s important.

If more people see your page, more of them will click it and will want to learn about what you do. Today, no one goes around friends and colleagues asking about what they think about something and asking for advice. Everyone searches the internet for information.

That’s why SEO or search engine optimization is so important for you. You need to optimize your page for people to get to it and learn more about your services. But, it’s not just about getting on top of the internet world. The satisfaction is in second place. What’s more important is the benefits your company gets out of the whole deal.

Separates the modern from the old-fashioned

There’s a common understating among people today that – those who are unable to maintain a simple web page are unable to maintain a good company. Even though almost every firm around the world now has its web address, it’s still important to have something that will differ you from the rest.

For example, one of the foundations of good SEO is having a fast loading of your web. When a person clicks on a certain link and it takes forever to load, chances are this firm won’t even get to see the potential client checking out their offers.

The look of the site is also very important. If it is looking fancy and modern, chances are bigger the clients will be interested in their work. If it looks like it was stuck in 1995 when it was first created, the client will think that the company is the same – outdated and old-fashioned.

Attracting more visitors to your business

A professional doing this and specialized in building SEO sites for contractors will know what needs to be done for the search engine bots to rank it higher. When they manage to do this, you can expect a lot more visitors every day.

There are special tools that keep you updated about who is visiting your page and you’ll be able to follow the traffic going on there. You’ll see that thousands who are looking for some kind of contractor job will come to you. Your business will become a lot more attractive and chances are you’ll have to start turning people down because your schedule will be overbooked.

How is this possible? People hate turning that page 2 and see more results. The common perception is that if something’s not on the first page, it’s not worth searching for it. That means, whoever is upfront, gets all the visits and all the jobs which means you have to make it there. Ask from your SEO person to get you there and if they do, make sure you reward them for it.

How to find the best SEO company for this?

First, make sure they are licensed in this field and they have experience in doing the same for others. Sure, search engine optimization is the same for everyone but it takes a special kind of person to make a great job for a contractor.

You need someone who understands the business and knows what clients need. They have to be aware of the problems you and your company face every day and what your customers ask from you as a contractor.

It’s best if you ask the potential candidates a few questions and see if they are up for the challenge. See if they understand how your business works and make a conclusion if they are your best choice.

Conclusion

As you can see, hiring such a person or a company can mean a huge benefit for your business. A lot more customers and a lot more work too. That means company growth and getting where you planned to be when you first started building your dream.

How to Keep Your Rankings When Redesigning a Website

A website redesign is often considered quite risky from the standpoint of preserving your SEO value. If you are unable to redesign a website accordingly, all of the years that you’ve spent on design, content and infrastructure can be completely overwritten. Is very difficult to predict how organic rankings will change after redesign launch but you can almost guarantee that there will be an initial dip in your performance. 

If you rely heavily on search traffic from a number of search engines as well as conversion from the SEO value you have built, you will need to seriously consider maintaining these results throughout the redesign process. 

Redesign and SEO strategy:

From the very beginning of her redesign project you will need to consider an approach to building your SEO value immediately after launch. Your marketing team needs to be able to minimize risk before the new website redesign as well as have a response plan for monitoring your success after it launches. Think about your SEO throughout the design stage, the development stage as well as the stage of post launch. 

A redesign can be the perfect time to look at your website design and start fresh. Pick an optimized design that is responsive, be sure to correct any broken links on your website, perform extensive testing and be sure to migrate all of the successful meta description and title tags from your previous design. Focusing on improving the structure of your new website and the speed of your website without sacrificing content can be a tall order, but its how you can thrive with a successful redesign. 

If you are Focused on redesigning your website and you want to make sure it’s not too heavily penalized, be sure to have a focus on your SEO value from the moment you plan a redesign process. 

This post was written by Kristian D’An. Kristian is the owner and SEO Specialist at Lux Digital Marketing, a St Petersburg SEO company. Kristian has been optimizing websites successfully for over 7 years. He has helped his clients achieve the #1 position on Google in several different industries. 

5 steps to finding the best SEO Service Providers

Every serious entrepreneur and businessman knows how important their web page popularity is. Every year the importance of the internet in the business is becoming higher and higher.

That’s why finding a good SEO company is important. Their work will make a difference whether you’ll be important out there or not. Getting the best is what every company deserves, so finding this company is a must.

In this article, we’re going to tell you about the 5 most important steps in finding the best one out there. Read on and find more about it!

1. Look for experience

An experienced company, in this case, is an absolute must. There are lots of young guys who are great and knows all about this issue but their inexperience in the business will certainly be a problem for you. See why experience is important here.

Even though their knowledge is perfect, they need a lot of practice before they can do some great work. This is why you need to look for the one that is already established as successful. This one will be certainly a better choice than the inexperienced ones.

2. Read their reviews

Open the internet and find some review sites. There, look for some SEO companies and see what other people before you had to say about them. The ones with the best review score are most probably the best.

In the same place, there will probably be a part where the same people are leaving comments about their work. See some of those in which you’re interested in what kinds of comments they received. Some might have a poor rating but after you read the comments you’ll realize that only some part of their works makes people rate them poorly. If you don’t mind this, that firm might be the best one for you.

3. See if they can get fulfill your ideas

Explain to the potential ones what kinds of ideas you have. Tell them what you need and see if they can do what you need. For example, if you need a special location-based SEO that will be opted for smartphone users and they are experienced in something else but not so much in the things you most need, take a shot with someone else. See an example here: https://www.webparx.com/seo-services-from-a-san-francisco-seo-expert/.

Basically, SEO companies are not going to turn you down no matter what you need because there are not so many branches of this marketing field. They will most probably be capable to do everything you need. It’s your job to see if they can do what you ask them to.

4. See some of their previous works

The best way to see if they are capable of doing a good job, it’s best to open their web page and see what they did before. Their portfolio is the best way to see if they are good or not.

If you see that most of their works are for pages that are ranking high on the search engines, it means they are capable of some great works and chances are they’ll do the same for you. Hiring them will probably be the best thing to do.

If their previous works are not convincing you that their clients got something positive out of their work, then it’s probably wiser to look for someplace else.

5. Price talks

Finally, the price. There are those companies who think highly of themselves and will try to charge a sum that is through the roof. Usually, the ones who are charging more are better. This is based on the market rules, a better product is paid more.

However, this is not always the rule here. It’s far more important to see the features that make a company successful or not. The price always comes last but if the price is higher and the company really stands out from the rest, then be sure that the money will eventually pay off.

Conclusion

As you can see, good SEO performance is important and finding the best professionals in the business should be a top priority. With these steps, you can be sure that you won’t have a problem finding what you’re looking for.

How to Start an Affiliate Marketing Startup Businesses

Affiliate marketing will give entrepreneurs to earn commissions by selling services or products offered by other businesses. It is an excellent way to supplement the income of any startup or small to medium enterprises from the convenience of their home. The good news is, it is also very easy to become affiliated with reputable companies with household names. Listed below are some tips on how to become an affiliate.

To know more about this topic, you can visit sites like https://cheapstartupbusiness.com/ for more information.

Sell what you already know

First and foremost, you need to sell services or products that you are already familiar with. digital marketers call this as picking your business niche. You need to choose a niche that will adequately represent your current occupation or what interests you. 

For example, if you are good at home decorating, it makes a lot of sense to sell household interior products like a comforter or sofa sets than sell car parts. You will do a better job with your marketing endeavor if you stick to selling products or services that you know like the back of your hand.

Start a website or social media page that is relevant to your niche

Before you become one, a lot of companies will want to know if you have a working website or social media page that you can use to sell their services or products. Companies are doing this because they need to make sure that the content on your website or social media pages will not hurt their company’s reputation. 

It is very easy to start a social media page or website in this digital age and day, thanks to sites like GoDaddy or WordPress. Make sure to add quality content to your site or page that is not too generic. You want your website to be an authority in your industry or niche. 

Amazon or eBay or Alibaba sells almost everything, so there is a big chance that your industry or niche includes services or products sold on these eCommerce sites. That is an excellent place to start if you are looking to start in affiliate marketing. Commission Junction is another good alternative because it will allow business owners to become affiliated with reputable companies 

Join a good affiliate program

It is almost free to join a program. As a matter of fact, if you are being asked for a debit or a credit card number to become an affiliate, there is a big chance that it is a scam. A lot of reputable agencies that give programs that allow regular people to become affiliates are free of charge. 

However, you will be asked for your PayPal or bank account information for verification. You need to keep in mind that they ask for bank or Paypal information to take away money from you, but to use it to pay the commission that you earned with every successful sale. Affiliate companies will ask for your site’s URL in some cases. You need to provide them to verify that you are a legitimate business owner.

Marketing the products or services on your website or social media pages

Add affiliate site links on your contents

One excellent way to get paid with commissions without appearing to sell products or services is to add affiliate site links in every content that you post. That way, when customers click on your links, they are taken to the main company site. If customers buy something, you will earn a small commission. 

For example, if you are making content about decor that includes white comforters, you can use “white comforters” as the key phrase and link it to Amazon’s website that shows customers white comforters only. The readers can check out Amazon’s offerings and might purchase the items that they like. 

The good news is, companies make it a lot easier to get the right links for their website. The way that you can get these links varies businesses to businesses, but it is usually easy to find these links to the products that customers are looking for.

Include visual advertisements in your site’s sidebar

Like other websites, your site probably has a sidebar. That is an excellent place to include a visual advertisement for services or products that are pertinent to your niche. Once again, you will find that businesses with these types of programs make it a lot easier for you to get the links and images that you need to get the traffic back to your website. It is almost just as easy as copying the codes and pasting it in your sidebar.

Click here to know more about visual advertising.

Continue producing quality contents that are relevant to your industry and your niche

You want to keep the consumers coming back to your site. If that is the case, then you need to keep on making original and quality content that is of value to your consumers. Digital marketing called them content marketing. Quality contents keep the traffic come back to your website. It means that they might click on the affiliate links and buy something. You can also use the materials to include the links. The more quality content that you produce, the more affiliate links you will get. 

Pay attention to the posts that get the most traffic

If you find that some content is getting an increase in hits compared to others, you need to consider adding added affiliate links to them. Focus on the methods that work and eliminate the practices that do not work. The analytics that the businesses will provide will tell you what kinds of advertisements are working and which ones are not.

INCREASE YOUR MARKET POSITION WITH THE HELP OF SOCIAL MEDIA

Social media plays a crucial role in today’s world. Without social media, we are left with no tool to know what is happening in our friend’s or relative’s lives. Social media makes sure that we are regularly updated about all the events that are happening in the lives of the people who are really close to us. Other than that, social media also gets us information about events that are happening thousands of miles away in the life of the people we don’t even know personally. It is a tool that connects all of us together in a jiffy and also in a single thread.

HOW CAN SOCIAL MEDIA HELP WITH MARKETING?

We all know the importance of marketing when it comes to the sales of a particular product. Marketing and publicity play a great role in the launching and popularizing of a new product in the market. With the help of marketing you can reach a large number of people, and somehow you can also contact the correct audience for your product. If the masses start talking about it, your job is done. The product is now a hit.

Social media is the best way for publicizing your product in the current world. The reason for that is because there are millions of people in the social media, and if you launch a product, millions of eyes can view it for no cost of yours. Most of the popular social media platforms are free of cost, therefore, you get the benefit of reaching millions of people in a heartbeat with the help of social media.

HOW TO DO SOCIAL MEDIA MARKETING PROPERLY TO YEILD AMAZING RESULTS?

There are many ways that you can do social media marketing so that your product reaches the maximum eyes and catches the most attention from people. The ways are:

HAVE AN ACTIVE SOCIAL MEDIA ACCOUNT: In order to market your product on social media, you need to have an active social media account. That is the basic step and the main thing to have if you want to market your product. With an active social media account, you can reach as many numbers of people you want. Create a social media account on Facebook, Instagram, Twitter and in other popular social media sites. Make sure your account is updated and used regularly.

GET A LARGE NUMBER OF FOILLOWERS:The next most important step is to get a large number of followers for your social media account. You can buy followers for a certain amount of money and in a small amount of time from many pages, but the best way is to wait it out and post regularly to attract more and more followers. The more followers you have, the more people can view what you’ve posted.

POST REGULARLY ABOUT YOUR PRODUCTS:If you do not post regularly, people will soon tire of following your social media account. Once you start posting every day, you will slowly start gaining more and more followers over a certain period of time. Keep your posts interesting and regarding your products to create a buzz about them.

CONCLUSION

These were the basic steps one should follow if one wishes to try social
media marketing.

جميع موصفات الموبايلات و اسعارها في مكان واحد مع امكانية الشراء اونلاين , تعرف علي مميزات كل موبايل و تعرف علي اراء المستخدمين, نساعدك لاختيار الموبايل الافضل

DO THE BEST MARKETING FOR YOUR WEBSITE

If you own a company or a business, you understand how important it is to have a marketing strategy for your company. Without proper marketing, your company would not get the proper amount of exposure that it needs to score clients. In this modern day and age, where everything happens online, it is important to have a Digital Marketing Strategy. People don’t just manually market big companies; everything happens on the Internet. With a carefully structured and maneuvered Marketing Strategy, your company could soar up to great heights with ease.

In these cases, it is extremely important for you to leave it up to professionals. At Login Media Marketing, you can find a team of highly educated and certified digital consultants who are adept in all sorts of Digital Marketing for your company. They provide the best internet marketing in singapore.

Login media marketing is known as one of the best marketing companies in singapore for some reasons. They treat their customers with a lot of understanding and honesty. They have several features but the most important one is that they understand the needs of their customers, like all their wishes and their business objectives. They also help to create a strategy based on the competitor’s movements, so that you can stay one step ahead of them. They also help you by suggesting you the best platforms for your marketing, and as a part of their job they help to optimize your campaign so that it can stand out of any other campaigns.

There are several services that are provided by this company like website development, digital marketing, graphic designs, content marketing, grants and ORM. With the help of website designing the company helps to create a stunning website for your company that is sure to catch the eye. They also have a digital marketing team who helps to make sure the name of your company’s website pops up anytime someone is looking for similar things online. Their graphic designing team helps to amazing logo designs, videos, Namecard designs and many more such things. This company provides you with the full package when it comes to marketing online.

There’s another company in Singapore that goes by the name 5ivemedia.com. This company is also known for its amazing marketing services. They are good at good at interent marketing Singapore .

There are several services that are provided by this company to their customers. Services like website design, e-commerce marketing, graphic design, SEO, logo design, language translationand many more. This company is amazing at what they do. They follow a three-step program and they basically ask you the needs and requirements of your company and provides you with strategies that suits your business.

Then the company provides you with a solution for your problem. The next and the last step is they execute their plan and deliver the results to you. With the help of their three-step plan they serve to give you the best experience when it comes to digital marketing.